It has been a very busy start to 2016 here at Front Page HQ and as a regular feature, we are keen to update all our dedicated readers with what we’ve been up to throughout the year. So look out for this quarterly update highlighting the body of work we’ve been producing every few months.
An integrated agency hard at work…
As winter was battering us with storms, the start of the year was dominated with campaigns for some of our key travel clients. With all that wind and snow, we all love to dream about our summer holidays. So the travel industry runs major campaigns over Christmas and into January, and we worked hand-in-hand to help deliver highly effective creative and digital solutions to take full advantage of this busy booking period.
Our key offering – ‘making brands work better everywhere’ – was on full display in the beginning of the year as the campaigns rolled out across multiple channels.
The customer experience was at the heart of our activity as we were tasked to bring to life the offers.
We completed a major UX redesign of one of our major travel client’s home page just before Christmas and have been extremely happy with the result, from both a user experience and commercial perspective.
Likewise, the creative of several of our campaigns have had a positive impact for our travel clients. (I suppose we can’t claim all the credit, but our focus on targeted and effective creative solutions helped to deliver some very successful turn of year campaigns.)
But wait, there’s more…
We’ve also been working with a new client, TCB Media producing a sizzle video showcasing their latest projects.
CLIA (Cruise Line International Association) has been very busy the last few months as we have helped them launch new websites and e-learning programmes for the French and Spanish markets. Qué Bueno!
Just before Christmas we launched the World Badminton Champion website for Glasgow Life and are looking forward to continuing that development over the next year until the championships in August 2017. Watch this space!
The Poster Project has had some very exciting developments this year. They spoke about the club at Jam Hot’s Gab to help promote the upcoming exhibition at South Block, from 20 May – 8 July! The designers who have been creating these brilliant posters over the past couple years are very excited to show off their creative talents.